Blogs are defined as “online logs” or “online diaries” and have become increasingly popular due to their ease of use. Blogs can be use for commentary, news related to your industry and keeping your customers informed with your business.
There are a variety of ways to setup a blog and they come as an option in all Content Management Systems developed by Cameron Finlayson. In order to update the Blog on your site Cameron Finlayson will provide you access to the “back end” of your website where you enter your username and password. Once you have logged into the website editor you will be able to blog away.
Blogs are able to combine text, images, links to other web pages/blogs mp3’s, and podcasts,. You can also link your blog to popular social networking sites such as Twitter and Facebook or you can insert a video from video sites such as YouTube.com. With a Blog the possibilities are endless and Cameron Finlayson can help you along the way.
Many Fortune 500 CEO’s use Blogs as a way to reach out to their customers, employees and others within the business community. Blogs can also be used by small businesses owners to comment on industry trends and changes in their particular market. This can result in more traffic to your website and the possibility of generating new leads and business relationships.
Your Blog can be a completely separate website running under its own domain name or it can be built into your existing Content Management website.